Restore your manhood: buy a Hummer
Has anyone else seen the latest H3 commercial? Two guys are in line at a grocery store. The first guy is buying tofu and other non-meat products and the second guy is behind him, his cart overflowing with more meat than the entire nation eats on Super Bowl Sunday. The first guy, feeling sufficiently emasculated, then runs out and buys a Hummer. The tag line then reads "Restore your manhood," because obviously the man buying truckloads of meat is a man's man, while the man buying the tofu may as well be a woman.
It's ironic that I'm reading Gail Bederman's Manliness and Civilization at the moment.
I can always count on John, though, to say something totally politically incorrect. Case in point: John's word choice for the H3 that the guy buys to 'restore his manhood' isn't appropriate for this family blog, but it started with P and ended with ussified.